A focused service / 04
WordPress speed optimization
Speed work starts with measurement. I review the page, hosting, theme, plugins, fonts, images and third-party scripts before changing anything, then address the bottlenecks that matter most.
Let's discuss your website PreferWhen it helps
Common reasons clients bring me in.
- Pages feel slow on mobile
- LCP, CLS or INP needs improvement
- The site loads too many scripts, styles or oversized images
- A heavy theme or plugin stack is difficult to diagnose
Typical scope
What the work can include.
- 01Performance and Core Web Vitals audit
- 02Image sizing, compression and loading strategy
- 03Caching and delivery configuration
- 04CSS and JavaScript reduction
- 05Font and third-party request review
- 06Before-and-after verification
PageSpeed Insights · Lighthouse · Core Web Vitals · Caching · CDN · WordPress
The path from brief to handover
Measure. Improve. Check again.
- 01
Establish a baseline
Test representative pages and separate field data from controlled lab diagnostics.
- 02
Find the bottleneck
Review the server, LCP resource, images, fonts, scripts and layout shifts.
- 03
Improve in layers
Make controlled changes and protect checkout, forms and required third-party tools.
- 04
Compare & document
Retest the same pages and interactions, and explain the improvements and remaining limits.
Useful answers
Questions about WordPress speed optimization.
Can every site achieve a perfect performance score?
No. Scores depend on the page, hosting, third-party scripts and real user conditions. I focus on meaningful bottlenecks and stable user experience, not cosmetic score chasing.
What are the current Core Web Vitals?
The stable Core Web Vitals are Largest Contentful Paint, Interaction to Next Paint and Cumulative Layout Shift. They cover loading, responsiveness and visual stability.
Will optimization change the design?
Usually not. If a visual feature creates a major cost, I explain the tradeoff before changing it.
Start a conversation
Have a WordPress project that needs a clear plan?
Share the current site, the business goal and what is getting in the way. I’ll reply with a practical next step.
Tell me about the project
Rennie Curran